This was one of the first "sustained" shows of the series, after Roma Wines dropped their sponsorship at the end of November 1947. The show then appeared on Friday nights [9:30pm(et)] through the end of December 1947, then moved to Saturdays as a full-hour presentation [8-9pm(et)] in January 1948, hosted (and "produced") by Robert Montgomery. In July 1948, the series reverted to its original half-hour format, and sponsored by Auto-Lite on Thursdays [9pm(et)]....
This was one of the first "sustained" shows of the series, after Roma Wines dropped their sponsorship at the end of November 1947. The show then appeared on Friday nights [9:30pm(et)] through the end of December 1947, then moved to Saturdays as a full-hour presentation [8-9pm(et)] in January 1948, hosted (and "produced") by Robert Montgomery. In July 1948, the series reverted to its original half-hour format, and sponsored by Auto-Lite on Thursdays [9pm(et)]....
fromthesidelines 1 month ago