Joe's Hotdogs (a parable) segment 2 of 9

A walk along a beach leads to an unplanned visit to a hotdog stand. That leads to an unplanned meal by the seaside. The experience becomes a rich source of business insight. (video 2 in a series of 9)

Category:

People & Blogs

Tags:

• Joe's Hodtogs
• customer experience
• brand management
• business psychology
• marketing
• Glenn R Harrington
• Articulate Consultants
• parable

[GlennRHarrington]

The transcript appears on the Joe's Hotdogs blog, here: eatatjoeshotdogs.blogspot.com/­2011/10/joes-hotdogs-video-seg­ment-2-of-9 [dot ] html

[fatherska]

1. When the story refers to the home-made relish for his veggie dog (0:24), the video shows the man spooning up some of that relish.

2. "Standing there spending $10" matches the man looking into his wallet at 0:36.

3. When the story says "enthusiasm for the fries" (1:27) only the kid is eating them!