The Value Debate: "Engaging Consumers: creating value or losing control?" Speaker: Alexander von Schirmeister (VP Marketing, Advertising and Operations, eBay Europe), Andreas Hilger (Vice President Marketing Europe Ahnheuser-Busch InBev) Stan Sugarman (Managing Director, G+J Electronic Media Sales), Norm Johnston (Global Digital Leader, Mindshare Worldwide). Moderator: Alison Fennah (European Interactive Advertising Association EIAA)
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