Estate++ Marketing for Financial Planners

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Uploaded by on May 26, 2008

As your older clients age and pass away it is possible that you could stand to lose the assets that you have worked so hard to protect and grow over the years.

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  • Estate++ has nothing to do with drafting legal documents. It stores legal documents electronically AFTER they are prepared by a professional. It is similar to an upload service or living will registry. It is nothing like a Will Maker or Legal Document creator. In fact, we never encourage users to create "do-it-yourself" legal documents. On our blog and in the product User Agreement it clearly states "Please contact a professional advisor for exact details on your specific situation".

  • IMHO this is a very poor business model and as such has a less than 10% chance of success.

    The owners, among other things, lack the formal education/training necessary to make this work. Anyone who is preparing a will and doesn't employ an attorney who specializes in such things is a fool. The drafting of a will requires professional judgment. A lawyer can help you avoid pitfalls and choose the course best suited for your situation.

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