Upload

Loading icon Loading...

This video is unavailable.

The Guardian commercial - Points Of View

Sign in to YouTube

Sign in with your Google Account (YouTube, Google+, Gmail, Orkut, Picasa, or Chrome) to like Marcel Visser's video.

Sign in to YouTube

Sign in with your Google Account (YouTube, Google+, Gmail, Orkut, Picasa, or Chrome) to dislike Marcel Visser's video.

Sign in to YouTube

Sign in with your Google Account (YouTube, Google+, Gmail, Orkut, Picasa, or Chrome) to add Marcel Visser's video to your playlist.

Uploaded on Oct 29, 2007

A very clever piece of advertising aimed at making the viewer look at the wider picture.
Played out in black and white, a skinhead turns on a street corner and runs at speed towards a man with a briefcase.
We get one angle, the skinhead is chasing the man.
From another angle, the skinhead is going to steal the man's briefcase and from a third angle, the skinhead grabs the man's briefcase and pulls him free of some falling masonry.

As we realise, we should always look at every angle of the story.

The Guardian: Points Of View
Agency: The Boase Massimi Pollitt Partnership
Creative: Frank Budgen; John Webster
Director: Paul Weiland
Production: Weilands
Producer: Glynis Murray
Director of Photography: Tony Pierce-Roberts
Editor: Ian Weil
Brand: The Guardian

Loading icon Loading...

Loading icon Loading...

Loading icon Loading...

The interactive transcript could not be loaded.

Loading icon Loading...

Loading icon Loading...

Ratings have been disabled for this video.
Rating is available when the video has been rented.
This feature is not available right now. Please try again later.

Loading icon Loading...

Loading...
Working...
Sign in to add this to Watch Later

Add to