Boosting Your Online Visibility Using Video: Part One - Context

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Uploaded by on Jun 20, 2011

Building Context
In Segment One, Jannice Almansur, Managing Director of Redberry Atlanta Website Design explains why starting with creating context for your post by giving the search engines what they need to understand your video content is a very important first step to supercharging your video online.

Web Video is an excellent way to deliver your message and make a great impression and is one of the most effective methods of communicating your business essentials. Tell your story quickly, compelling and relevantly! Online video adds a new dimension to content marketing enhancing your website and should be considered by any website owner who is serious about making their website effective and competitive.
Now that you have made the decision to post your video online. Here are our best strategies and tips designed to help you to be found online, presented in these three videos produced by the team here at Redberry Atlanta Website Design.

Get ready to discover how to take clear steps to boost your visibility online using video.

Summary of Segments:

Summary of Building Context
Start with creating context for your post by giving the search engines what they need to understand your video content. And that is text that was written with these three keys in mind as they relate to the title, tags and description.

You will want to take some extra care to as you craft the title, tags and description.

1. Be very descriptive
2. Make them keyword rich
3. And keyword strategic
Apply these three keys to any content that you post online and you will be well on your way to creating the context and relevance that both your search engines and prospects require to find your videos online.


Make sure that you create the title and tags that give the most detail so that your topic is clear. Try researching your keywords before including them in your title and tags.

Don't Miss the other segments:

Distribution
In Segment Two, Jannice Almansur Managing Director of Redberry Atlanta Website Design, covers distribution, which is very important. So whether you do this yourself or if you have a large project to get out, the Redberry Atlanta Website Design team to do this for you, the principle is the same. Watch now as Jannice covers the web video distribution steps.

Distribution on Facebook
Finally in Segment 3, Jannice Almansur Managing Director of Redberry Atlanta Website Design has a specific conversation about how to adjust the video distribution technique discussed in segment two and apply it for Facebook. Facebook is the one time that we recommend that you not embed your video to share it. You can of course link to a YouTube video on your Facebook wall, however a superior approach is to upload your videos directly to Facebook.

Please visit our website to get a downloadable PDF Poster and helpful resources at http://www.RedberryDesigns.com/Top10VideoSharingSites.html

About the Author: Jannice Boyd Almansur (http://www.jannice.info/) is Managing Director of Redberry Atlanta Website Designs. Redberry is an Agency that offers Branding, Website Development and Hosting Solutions and a full portfolio of business content marketing and brand identity solutions for small businesses. To learn more and to download FREE business tools and articles, as well as join their mailing list, visit the our BerryPatch Blog at http://www.redberrydesigns.com/BlogRetrieve.aspx?BlogID=419 and Redberry Atlanta Website Design website at http://www.redberryatlantawebsitedesign.com. You may print this article for personal use or republish it online only if it is left unaltered and in its entirety, including bylines, links and author information. Contact the author for all other permissions.

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