Innovation in Services - 01. Introduction: the service sector in the economy

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Uploaded by on Jul 13, 2010

Innovation in Services - 01. Introduction: the service sector in the economy. Prof. Corrocher. a.y. 2009-2010.
The course aims at providing students with an understanding of the characteristics and dynamics of innovation in the service sectors. In this context, it puts emphasis on the economic and social relevance of the service sectors and their role as innovative actors within the economy; it highlights the specificities of services and the differences across service activities; it identifies the specificities of innovation in service sectors as compared to manufacturing sectors and discusses ways of measuring innovations in services.
Request your welcome kit at http://www.unibocconi.eu/welcomekit

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  • Very interesting course! Nicely delivered! A bit more camera focus on the slides would have been very useful.

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