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Kraft will likely sweeten Cadbury bid

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Uploaded by on Jan 12, 2010

Kraft Foods Inc. (NYSE:KFT) has until January 19 to increase its $17.6 billion bid for Cadbury plc (NYSE:CBY). Will it go higher? "Few deals get done at the original price," says Paul Bird, co-chair of the M&A group at Debevoise & Plimpton LLP, and this transaction is no different. See the video below or download it at iTunes

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