Andrew Lippman Founder of MIT Media Lab on rethinking products and turning customers into partners

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Uploaded by on Jun 16, 2009

http://www.hsmglobal.com Before thinking about how to sell, businesses should think about what they are selling. Andrew Lippman, who has a 35 year history at the MIT Media Lab, here discusses how companies should be re-thinking the concept of products and turning customers into partners.

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  • ang galing talagang na mga businessman mag-isip.

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