Time-honored MARTINI Asti Traditions Yield Sustainable Business Practices For Centuries To Come

Santo Stefano Belbo, Italy, December 7, 2010 — MARTINI Asti, the world's favorite Italian sparkling wine, sustains a nearly 150-year-old business through innovation and a passion for keeping Italian traditions alive.

On the steep hills in the heart of the Asti region of Northwest Italy, 400 family vineyards grow the distinctly sweet moscato grapes — the only grape selected for MARTINI Asti-Italian Sparkling Wine. The moscato grape, which has the honor of being known as the oldest domesticated grape variety, is floral and fruitful, providing the delicious fresh taste of MARTINI Asti.

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• Bacardi
• Bacardi Limited
• Sustainable
• Corporate Responsibility
• Martini and Rossi Observatory
• Prof. Edorardo Monticelli
• Teresa Soria
• Giorgio Castagnotti
• MARTINI
• moscato grapes
• Asti-Italian Sparkling Wine
• Sparkling Wine
• Martini Asi
• Santo Stefano Belbo
• Italy
• Italian traditions
• Northwest Italy
• vineyards
• sweet moscato grapes
• renewable energy
• grower assistance center