How Pro Sports Teams & Sponsors Are Coping with the Current Economic Climate

Dave Buck (SVP, Marketing & Advertising Sales, Philadelphia Phillies), Frank Gumienny (VP/Finance, Philadelphia Eagles), Barbara Perry (Managing Director, World Team Tennis and former Senior Vice President, IMG), Marc Rayfield (General Manager, WIP Sports Radio), and Jon Silvon (Director of Marketing, Tasty Baking Company) discuss how pro sports teams and their sponsors are being affected by current economic conditions. The panel discussion was moderated by Dennis Deitch (Sports Journalist & Editor, Delaware County Daily Times). The event was hosted by the Villanova School of Business at it's First Annual Business of Sports Conference: "The State of the Industry."

Category:

Education

Tags:

• sports and the economy
• vsb
• business of sports