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SES: Landing Page Effectiveness in a Poor Economy Video

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Uploaded by on Sep 10, 2008

Alissa Ruehl is the Manager of Website Effectiveness Consulting at Apogee Search.

Money is tight for most everyone due to the poor state of the economy. As a result, many marketing budgets are being cut especially in the area of landing page optimization. To get the most out of your money, Alissa Ruehl of Apogee Search suggests cutting back on bringing in more traffic and instead, using that money to better leverage the traffic you already have. To hear more from Alissa, watch the WebProNews interview from SES San Jose.

Don't forget that you can watch this video in high quality by clicking the "HQ" button on the bottom right of the video player.

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  • great video.. Very imforative

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