James Mayfield Smith - Presentation Style - Marketing Strategy with Small Group Breakout - 1min

In this footage, James Mayfield Smith follows a client resource mapping activity with a marketing strategy session. He uses a lateral thinking technique called Forced Associations. This strategy helps a client think outside the box to approach marketing from a new vantage point.

Please note that the intention of this edited footage is not to teach the Forced Associations strategy to viewers. Rather, its purpose is to illustrate James presentation style for prospective clients. You can view additional videos to see James facilitate a resource mapping session and to tell the Afro-Cuban creation tale that provides the imagery for the mapping process. James can be reached at jamesmayfieldsmith@gmail.com for questions about these tools.

Category:

Education

Tags:

• Marketing
• Strategy
• Consulting
• Business
• Resources
• Mapping
• Mind Mapping
• Presentation Style
• Applied Mythology
• Depth Mythology
• Imagery
• Symbol
• Metaphor
• Right Brain
• Whole Brain
• James Mayfield Smith
• Associations