Why Jewelry Makers Should Charge Higher Prices

In this video, Dr. David Weiman of MarketingJewelry.com makes the case that artisan, handcrafted jewelry makers should charge more for their jewelry, because the right buyers will pay more for it.

See Dr. Weiman's other videos, and sign up for the Free jewelry selling newsletter at:

http://www.marketingjewelry.com

Category:

Education

Tags:

• jewelry
• selling
• free
• business
• marketing

[georgegutin]

Thank you, Jill! You're quite right! Thanks again for advice!

[DavidWeiman]

No problem, although Jill didn't do it, David did! :-)

[DavidWeiman]

I'm not a jeweler ... I'm the marketing director of Lapidary Journal Jewelry Artist magazine (and their affiliated publications) and a psychologist. I do seminars and produce information products on the psychology of marketing and selling artisan jewelry.

[DavidWeiman]

Thank you, Jill! Many have sent comments directly to me. There's a lot to the issue of pricing -- the most important thing is to do what you love and have fun doing it! - David

[inkandart]

I love this video. I have just started my business in October of 2008 and pricing is the number one problem especially in the economy. Jewelry is a luxury item and I don't know how to price to accomadate my consumer. With confidence and a bit more experience I will take your advice. I put my heart and soul into my work not to mention many many hours. Your video was Great! Thanks.

[georgegutin]

I beg your pardon, David! :)))

[sharpstown08]

hey david ---- are you a jeweler ???

[hopeteam]

Great advice. Thanks - love your newsletter and now the YouTube exposure. Jill