Facebook Cam. The world's largest fashion show by the Galeries Lafayette. Fullsix Retail/Grand Union

FullSIX RETAIL and Grand Union socialize the World's Largest Fashion Show's backstage

During the World's Largest Fashion Show - organized by the Galeries Lafayette Boulevard Haussmann - FullSIX RETAIL and Grand Union give the 700 "models for a day" the opportunity to take a photo and post their look on their Facebook wall.

Between makeup, hairdressing and rehearsals, each model can take pictures, comment on the atmosphere backstage and post it on Facebook, thanks to interactive mirrors connected to the social network.


Thus, each model's Facebook community will be able to support them for the show and follow of this unique event live.

Category:

News & Politics

Tags:

• Fullsix Retail
• Grand Union
• digital
• Galeries Lafayette
• Fashion
• World
• Facebook
• Fullsix Groupe