Christopher Bailey Introduces Burberry 121 Regent Street, London

Christopher Bailey, Burberry Chief Creative Officer, introduces 121 Regent Street, London, the new Burberry World Live Flagship. The innovative space seamlessly merges the physical and digital, bringing Burberry.com to life. 121 Regent Street is a celebration of British design and craftsmanship.

• Category

  Howto & Style

[duinsophie]

That's an incredible store.

[Arianna Nardi]

I love it! <3

[Ellen de Jong]

Quite impressive!

[Kristian Brandt]

This is possibly the most elegant store in the world. It's big, but it never fells shopping mall big. And the service is great, I've never had such a good time buying a trench in their other stores. It's quite remarkable considering the level of service in their normal shops is already brilliant, with the exception of their Dubai branch where the ask you if you have the money to shop there, as soon as you enter..

[VivianAudreyy]

Wow, Burberry is such an old and classic brand but it really is so with the times. I definitely respect that a lot in a brand.

[Jonathan Craig]

I went there last week. I have never been to such a heavenly place. The service was absolutely fantastic!

[CeruleanRipple]

That looks absolutely incredible.

[Bruno Gebarski]

Christopher: brilliant job: inviting (genuinely) everybody to come and see the shop: next time I am in London I will! Irresistible video from your excellent house: compliment on a job very well done!

[Cameron Bailey]

was in there the weekend thats just gone! bought my beautiful new burberry coat here :)

[mpume ngobese]

love it!