RELEASING FILMS ACROSS PLATFORMS: THE NEW DISTRIBUTORS
KAROL MARTESKO-FENSTER, General Manager & Publisher, Film Division Babelgum
As audiences discover and engage with films across a rapidly expanding array of platforms and devices, release strategies for independent film are evolving. Looking at a variety of innovative case studies including Rage and April Showers, speakers will demonstrate a variety of models and lessons learned from making films available across multiple platforms, sites and devices to simultaneous release strategies, special events and digital word-of-mouth campaigns.
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