December 2011, New York NY: Football and fashion are a natural fit for a worthy cause: youth literacy!
Famed American fashion designer and Giants fan Kenneth Cole hosted a V.I.P. sale with proceeds going to benefit New York Giants' football star Justin Tuck's R.U.S.H. for Literacy charity.
R.U.S.H. for Literacy, founded by Justin and his wife Lauran in 2008, encourages children in selected schools in New York and Tuck's home state of Alabama to read, understand, succeed and hope.
Cole opened the doors to his chic SoHo outlet in downtown Manhattan for fans and celebrities to purchase clothes, shoes, and a wide array of accessories.
Cole commented on his admiration for Justin and the importance of R.U.S.H. for Literacy.
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