Hovis - Bike Ride
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Uploaded by wiucksch on May 2, 2006
Hovis ad, voted all-time best advertising in the UK, in a poll by The Independent. Directed by Ridley Scott.
- 116 likes, 5 dislikes
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Top Comments
All Comments (111)
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The original version of this Ad had Joe Gladwin doing the voice-over and a slightly slower tempo to the music. Much better with Joe but that version doesn't appear to be on YouTube....just the "Very Nice Young Harold" one....
Joe Gladwin coined the line "E were a great baler were our dad" in the original with the boy & bike...
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Sigh... Back when England was a decent place to live :(
5 months ago 2
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Never have I wanted a sandwich so bad.
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The line "'E were a grrrreat baker were our dad!" doesn't actually feature in this advert!
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@MrHarryuk1 although the advert is very "Northern" (is that Joe Gladwyn's voice?) the street is Gold Hill in Shaftesbury, Dorset!
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Cracking nostalgic advert,
wonder were the street is ?
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...What you didn't see was that lad poughing into a wall at the bottom of that there hill.
9 months ago 4
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Yeah, but nostalgia isn't what it used to be.
hanujam 3 years ago 24
Ridley has since admitted that the kid riding the bike is a replicant
chrisjhart221138 2 years ago 21