'Don't Just Sit There' aims to increase awareness of the need for women to have regular cervical screening. The campaign encourages women 18-69 years to make an appointment for a Pap test with their doctor every two years.
The commercial demonstrates the difference between the feeling of being uncomfortable during a Pap test and the feeling of being uncomfortable during the treatments of cervical cancer which could involve chemotherapy, radiotherapy and surgery. It also reinforces the need for regular Pap tests for women who may have been recently vaccinated against cervical cancer.
www.cancerinstitute.org.au/cancer_inst/campaigns/cervical.html
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