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FEED 100 Bag = 100 School Meals in Rwanda

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Uploaded by on May 5, 2008

The new FEED 100 bag is exclusively at Whole Foods Market nationwide. Each bag sold will provide 100 school meals to hungry children in Rwanda through the UN World Food Program.
Join Team FEED- Lauren Bush and Ellen Gustafson - with Whole Foods Market on a trip to Rwanda,

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Nonprofits & Activism

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Standard YouTube License

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Uploader Comments (FEEDprojects)

  • I paid $25 for 1 bag at Whole Foods in Cary, NC -- I knew not all would go to the purpose but I was hoping that at least some would... after all I am a city slicker and feel good by "donating" money. In fact I was gonna get one for everyone on my Christmas list ... till I saw this video. I should've known ... good things don't come easy.

    The Bushes! Right off the bat, $25-10=$15 went to who? The making of this video and paying for the ladies feel good trip?

  • Thanks for supporting FEED! Each FEED 100 bag sold includes a $10 donation to FEED 100 children in Rwanda! To fairly produce our organic cotton, reusable grocery bag, we pay over $10 in production and shipping. We also made a visit to Rwanda, with Whole Foods Market, to capture images (like this video) of what WFP school-feeding is all about. Unfortunately, we can't produce a great bag and a great educational campaign about school-feeding for free!! Thanks again for your support.

    Team FEED.

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All Comments (19)

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  • OK I noticed that someone said that WFM bought the bags, so I figure they would want to sell it? But they do not advertise it anywhere about the bag. I seen it hanging at only one register. And I had the price. And only than I found out about the project. They need to somehow find ways to promote this bag so that we can continue feed these poor children. I really think we could sell more bags if they focused a little more on it. Just my thoughts. Thanks. Great project by the way!

  • This is a very cool project. I really LOVE this bag. However, it does not seem WFM is doing such a great job advertising this bag. I go there many times and probably only see it once but there is not sign or anything to say what the pag represents. Does WFM care to sell these bags and feed 100 children? Or are they afraid to lose busines from customers, if they buy this bag and not their bags. It just seems very odd to me. If they had a sign that says FREE bag with donation of $10, ppl will buy.

  • I got a FEED 5 bracelet for Christmas . I wanted to help these poor people Im glad I got this bracelet to help. I love my FEED 5 bracelet! :}:]:}

  • i love this bag, its really durable! :)

    i bought it at whole foods and i was so excited lol

  • Awesome job, cool!!

    Amazing I love Rwanda o)

  • why nobody feed her...she's so skinny

  • Wyclef Jean

  • who sings this?

  • what song is this?! it's beautiful!

  • Hi - i Work for Whole foods Market and wanted to know if i could get a copy of this video for my Feed Bag Display...thanks!

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