Augmented Royalty?

Leila Makki falls for the ultimate bling fling - that genuine tiara she's always wanted was finally hers - well, at least for a minute.

She talks with Holition, which specialises in augmented reality and has partnered with the world's oldest jewellery maker, Garrard, to fashion tiaras in a more modern setting.

Without the need for physical markers, the face tracking technology enables passers-by to stand directly in front of an interactive window display and watch a tiara appear on their head.

The application uses photo-realistic computer modeling and real time light reflecting technology.

Participants: Lynne Murray, Brand Director, Holition, Stephen Gaukrodger, Software Developer, Holition

Category:

Science & Technology

Tags:

• augmented
• reality