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Video 3: How To Use the Krakken Co-occurrence Software For a Small Business

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Uploaded by on Jan 28, 2009

http://www.themezoom.com- The data already revealed by Krakken up to this point is immense. We gather our thoughts about the current data.
- We talk about "finding your bearing" using the View All Clusters tab.
- A review of the previous suggested naming convention.
- Short discussion about importing further 9 Species of Keywords or client keywords into Krakken VOMA
- The general theme overview graph: What Does It Mean? What Can It Do?
- Remember that you can click on the theme overview graph and perform breakaway theme drills.
- Give the client just the basics during the first meeting. (With great power comes great responsibility)
- What keywords (right or wrong) does your client THINK he wants to rank for? (take notes)
- Comparing the theme overview graph with the clients perceived theme. Does it makes sense?
- Are there any themes or keywords that come up in the themes overview graph that may be interesting themes or markets for your client?

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