Dove - Onslaught

Dove's Evolution follow-up

Category:

Entertainment

Tags:

• Dove
• Evolution
• Ogilvy
• Advertising
• Onslaught

[jully323]

mm i guess i got you guys, but you gotta understand that doves still a corporation and corporations need to make money you know

i agree with them about the whole true beauty stuff and i think they just had this amazing idea of doing a campaign for that :)

[EleventhHourJester]

Sure dove sells beauty products but the message of curing self esteem is only going to work if it's sent out by the industry that killed it in the first place. We believe the beauty industry when they tell us we are ugly, so dove wants us to believe it when they, part of the beauty industry, tell us we are not.

[Cirulus]

I've always wanted to be a plastic surgeon.... but this video just makes me want to cry

[2emma1]

sometines i feel i would like surgery to be prettier, but i could'nt let somebody draw on me, gaz me then cut my body. i just could'nt.

[ringirl777]

im all for dove the bodys in the media are not real

[fatmusiclover]

This company is owned by Unilever, the same people who own Axe (the body spray company). Let's take a look at the marketing campaign of both:

Dove: real women are beautiful, be yourself, etc etc

Axe: woman are used for sex, use our body spray and hundreds of thin yet big breasted women will have sex with you.

Hypocritical?

[DestroBan]

@0madmadame

It is a marketing stunt indeed, but never the less: stunts like this could change the perspective of beauty, which I agree with them, is distorted. Therefor I think its a positive evolution. If this campaign does have effect, other company's could follow, and unrealistic photoshopped pictures could be reduced by this... Now, impersonally... I don't care too much... =)

[scrapps212]

it's disgusting, a marketing scheme wrapped in a campain.

[blastprincess]

You are right, I boycotted too. No tiene ningún sentido promover autoestima vendiendo productos de belleza.

[0madmadame]

what right does this company have to market themselves with this disingenuous moral cause while they test on animals and destroy rainforrests? I boycotted this company years ago. And btw this camaign is just an underhanded way to slander other beauty products marketing scheme so that everyone buys doves products instead.

[RadiationxHazard]

Society is too blinded to see what true beauty is .

Until we can cut back on the lack of realism and overedited photoshopped pictures, life for girls is going to be difficult.

You can get the bodies on the media, if you prefer salad everyday and under 1,000 calories and by a miracle have the time to go to the gym for three hours a day.

Dove is just... I don't know. You know they own Axe, right? Hypocrisy at its best but... oh well. Thumb me down. i dont care.

[AnnaIsabella90]

exactly qbadge2. you are one smart little cracker aren't ya?