A personal introduction and overview of my new book, "Flip the Funnel: How to use existing customer to gain new ones".
In this segment, I ask the question, "what if we got it all wrong? with respect to our obsession on acquisition marketing at the expense of our most valuable assets, our existing customers.
Find out more at:
www.flipthefunnelnow.com
www.facebook.com/flipthefunnel
www.twitter.com/flipthefunnel
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