The Making of SCEL Powerball Jackpot

The end of 2010 saw a flurry of projects pass through our doors, every monkey on board putting shoulders and elbows into the push to make client delivery dates. Among the more interesting projects was a series of spots for the South Carolina Education Lottery promoting the rolling jackpot amounts. Our concept involved shooting a four foot red ball, frame by painful frame, in a stop-motion animated journey across South Carolina, highlighting the geographic and cultural diversity of our beautiful state.

After running a few tests to gauge frame-rate and lens selection, we hit the road. From the mountains in the upstate to the beaches of the lower coast, our crew averaged approximately 1 frame every 4 minutes...and it all goes by so fast. Of note: it rained in Greenville the day we shot the downtown scene, so if you were to look closely at just those few frames, you would see a few members of the crew filling out some of the cafe patio chairs, their hindquarters soaking wet.

Category:

Film & Animation

Tags:

• Stop Motion Animation
• Animation
• Powerball
• Stop
• Motion
• Frame by Frame
• 5D
• Cannon
• DSLR
• SCEL
• Jackpot
• Mad Monkey
• Commercial
• Motion Graphics
• Visual Effects
• TV
• South Carolina
• Charleston
• Greenville
• Aiken
• Columbia
• Beach
• City
• Mountains
• Table Rock

[iBiog]

Maybe it would have been easier, faster, and cheaper to just photoshop the ball in.

[XMSMLL]

Cool stuff... I wish I had your equipment...