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Hoofy & Boo: Networks Turn to Reality TV Shows for Profit

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Uploaded by on Nov 5, 2009

To compete in today's new media landscape, TV networks are increasingly turning to highly profitable reality shows. Join Hoofy & Boo as they throw their collective hat into the reality ring and explore how ABC, NBC, and CBS TV Networks are turning to reality shows such as American Idol and Donald Trump's Celebrity Apprentice with A-list starts such as Rob Blagojevich and Sinbad, to increase profit in today's new media landscape. Also, Hoofy decides to make his own financially related parodies: America's Top Model to Fischer Black and Myron Scholes, Wife Swap to Credit Default Swap, the Biggest Loser to Bank of America's Ken Lewis and Lehman Brother's Dick Fuld, and Jon and Kate Plus Eight. http://www.minyanville.com/

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