After Hours: A lifelong love of choral music

This video is part of our After Hours blog series that aims to tell the stories of how our associates fuel their creativity, after hours.

After Hours: A lifelong love of choral music
By Larry Engel
My parents love telling the story of how, while other kids were bringing in baseball card and doll collections for Kindergarten show and tell, I insisted on preparing a song. As I got older, I was fortunate to attend a high school with an incredible arts program. There, I learned to be in tune with the other voices around me and to use my voice to blend and harmonize as the piece required. It was often a soul-stirring experience.

It was also music that introduced me to my vocation — a local ad agency hired my high school ensemble to create the vocal tracks for a TV commercial. I was chosen to participate and from that point on I knew that marketing was for me.

Though I have been dedicated to my marketing pursuits throughout college and my career, I have always made time to indulge my love of music and I still do today. I like to think that my experience with music has made me a better marketer and maybe a better person: in the discipline it has taught me; in the sensitivity it has nurtured in me; and in the life perspective it has given me.

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• Larry Engel
• Milwaukee Symphony Orchestra
• Converge
• Bader Rutter
• Marcus Center