The history of Guinness, one of the world's most famous brands, reveals the noble heights and crushing descents of a great family and an innovative business.
It began in Ireland in the late 1700's. The water in Ireland, indeed throughout Europe, was famously undrinkable, and the gin and whiskey that took its place was devastating civil society. It was a disease ridden, starvation plagued, alcoholic age, and Christians like Arthur Guinness--as well as monks and even evangelical churches--brewed beer to offer a healthier alternative to the poisonous waters and liquors of the times. This is where the Guinness tale began. Now, 246 years and 150 countries later, Guinness is a global brand, one of the most consumed beverages in the world. The tale that unfolds during those two and a half centuries has power to thrill audiences today: the generational drama, business adventure, industrial and social reforms, deep-felt faith, and the beer itself.
About the Author:
Stephen Mansfield is a New York Times bestselling author and a popular speaker who is becoming one of the nations most respected voices on religion in American culture. He is author of The Faith of George W. Bush, The Faith of the American Soldier, Then Darkness Fled: The Liberating Wisdom of Booker T. Washington, and Never Give In: The Extraordinary Character of Winston Churchill, among other works of history and biography. In 2008, Mansfield wrote The Faith of Barack Obama, intended as an objective look at Obamas religious life and the controversies that have surrounded it. The book reflects Mansfields ability to compassionately describe theological and political views that are not necessarily his own, an ability he movingly demonstrated in his book on the life and views of Pope Benedict XVI. Founder of both The Mansfield Group, a research and communications firm, and Chartwell Literary Group, which creates and manages literary projects, Stephen is also in wide demand as a lecturer and inspirational speaker.
I had know idea. It's going to be a "must" read. Thank-you for posting.
Gold4TeamCa 2 years ago