Malt-O-Meal Cereal Bag the Box Sustainability "Odd Couple" short - "Chubby"

The most obvious concept isn't always the one that's the most transparent...like common sense. This odd couple is discovering that what's inside is what really matters. Making conscious decisions and considering the impact of wasteful, excessive packaging is just the tip of the iceberg.
Conservation is a big common sense idea: 75% Less Packaging.* 100% smarter.
Learn more at:

http://www.bagthebox.com

http://www.malt-o-meal.com

*75% less packaging based on the net weight of empty consumer packaging per pound of cereal delivered. Even when their box size is smaller, the net weight of their box and empty inner bag is still greater than the net weight of the larger Malt-O-Meal® bag when empty.

Category:

Comedy

Tags:

• malt-o-meal cereal
• video contest
• bag the box
• packaging
• waste
• green movement
• funny video short
• sustainability
• green education
• conservation
• reduce
• reuse
• beach
• frosted
• mini-spooners

[LadyChocIce]

Make the bag of easily recycleable material, rather than something that must be thrown in the landfill (unlike the paperboard box), and then it will certainly be the better choice.

[MasacruRo]

Hooah, 1st :D cool vid !