Futurist Gerd Leonhard Keynote: Artists & Audiences in a connected world (part 2)

A video from the Scottish Audience Development Forum in Edinburgh, in 2008. This was a really invigorating event, with lots of nice, smart and open people that were really interested in what the future holds for the Arts, i.e. the creators, the creative industries and the organizations that want to serve them. My task was to address how the broadband-enabled, always-on world of digital natives equipped with 4.5 billion mobile devices impacts on emerging cultural practice. PDF etc at http://gerd.fm/kwPgky

It is always a great pleasure to speak to a crowd of people as diverse and well-prepared as was the case here! As it says on the event site, Partnerships 2.0 set out to explore how to develop audiences for the arts, film and the wider creative industries by maximising (Web 2.0) technology and new partnerships - and this goal was pretty well accomplished I would say.

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