Name: Suicide Action Montreal
Company: Phd
Country: Canada
Client: Suicide Action Montreal
Category: Best Use of Mix media (Multimedia)
Description: The media strategy was to create abrupt endings, like suicide itself. It was a creative and impactful way to convey the message that suicide often strikes when we least expect it. We aimed for happy environments that would suddenly be overshadowed by a premature end.
Même s'ils vous tournent le dos, insistez parce que le suicide n'est pas un choix
ratonrosette 1 year ago