Storm Talks | Steve Jarmon talks Superbowl and advertising

Professor Steve Jarmon asks six (6) questions about the Superbowl and advertising and wants to get your opinion. Feel free to comment below.

1. Which was the best overall commercial in this Superbowl?
2. Which commercial was the funniest?
3. Which commercial was the edgiest?
4. Which commercial was the biggest waste of money?
5. Which commercial was the best use of a celebrity?
6. Which commercial was the dumbest?

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Category:

Education

Tags:

• stormtalks
• superbowl
• Advertising
• Commercials
• Ads

[GonathanBreedlove]

3. The commercial with the best use of a celebrity was the Clint eastwood halftime skit. He was the perfect candidate for the commercial, the tone and music of the skit, fit him in perfectly.

[GonathanBreedlove]

2. The funniest commercial to me was the “Doritos crash the superbowl” skit. I think this because I just love Doritos and using the kids to portray infidelity with a bag of chips was just absurd.

[GonathanBreedlove]

1. The Best overall commercial for the superbowl I personally think was “Its halftime” by Clint eastwood. I chose that because it had an emotional side to it. The soft music playing in the backround made the game so much more than it was, but a lifestyle. The commercial shot images of families, and babies and fathers with their sons, to further add that emotional spin to it, but it portrays the audience of who watches the game.

[chelsiiii20]

Question #6

The dumbest commercial was the Cars.com commercial. His “confidence” was showing, but it just was a creepy little head that came out of his back. I think it would have been more effective if they used a dwarf or something to that nature. The creepy small head reminded me of the alien from Men and Black. I don’t know if that was the point because they’re supposedly making another Men in Black movie. But It wasn’t funny it was weird&it makes me think of a movie rather than cars.com.

[chelsiiii20]

Question #5

The commercial with Elton John and flavor flav at the beginning seemed good because it was entertaining, but it wasn’t effective because I can’t remember what the commercial was for. (I just want to say, I couldn’t; hear the Betty White commercial because there were people talking. So it may have been very good I just didn’t get to see.)

[chelsiiii20]

Question #4

I think the Time Warner commercial was the biggest waste. They had a few celebrities and a doomsday theme but I guess because I’m so unfavorable toward Time Warner I didn’t appreciate it. I felt like they had too much irrelevant things going on when they should just be showing me how they’re going to improve rather than what they can offer.

[chelsiiii20]

Question #3

The Chevy sonic was kind of edgy but I wasn’t really impressed. The stunts were kind of cool, but I guess because I’m not a target audience/market for Chevy it didn’t really appeal to me. There was a scene in another commercial that I thought was really edgy but I can’t remember what the commercial was for so, it must have not been effective.

[chelsiiii20]

Question #2

I think the Bud Light “Here We Go” Dog commercial was cute and entertaining and funny. It was awesome how much everyone loved the dog and how he got them beer on command. It was also great that they partnered with a rescuing dos place. However I thought the naked M&M commercial was just as funny. The red M&M has always been the silly, wild one, so him getting naked or “exposing his chocolate” was amusing.

[chelsiiii20]

Question #1

I honestly don’t think there was an effective commercial. I do however think Budweiser had the most effective campaign. I don’t drink beer, but I think the simple fact that they had about 3 commercials would make a Budweiser drinker keep wanting more Bud. Secondly, although they commercials didn’t make me want to drink it I thought they were good. They had classic horses, but as a silent film, a “Budweiser through the decades” and a partnership with GE.

[glo810]

6. The dumbest one would be the “Toyota Camry It's Reinvented.” The reinventions after the reinvention of the Toyota Camry are very creatively dumb. I only found the reinvented couch and police officer are funny. But the rest are dumb especially the pizza curtains which are very gross. It does not show what’s good about the reinvented Camry.