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Sylvia Winker of the Hungarian company Royal Straw explains her company's invention of a pop up straw which could revolutionise the way certain on the go drinks are marketed. The built in straw avoids the need to tilt one's head to drink out of the bottle - useful when driving for example or from potential contamination from drinking from a dirty can. The company is now seeking interested parties which would of course including machine integrators so it could be put into a packaging line. This video was filmed on 19 September 2009 at the drinktec trade fair in Munich, Germany.
My channel on you tube : http://www.youtube.com/alanheath is one of the most prolific from Poland. I have produced a number of films, most in English but also in Polish, French, Italian, Spanish and the occasional hint of German and Hebrew. My big interest in life is travel and history but I have also placed films on other subjects
There are a number of films here on the packaging industry. This is because I am the publisher of Central and Eastern European Packaging -- http://www.ceepackaging.com - the international platform for the packaging industry in this region focussing on the latest innovations, trends, design, branding, legislation and environmental issues with in-depth profiles of major industry achievers. Most people may think packaging pretty boring but it possibly effects your life more than you really imagine!
Not sure about the straw, but Sylivia is a great spokesperson.
djbuck1 2 years ago
I find this invent kind of stupid, its just a straw inside a bottle!
alejandronskiy 2 years ago
interesting idea. that could be usful as many people don't like to drink directly out of bottels.
conrad4ever 2 years ago