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Complex Times, Simple Marketing Strategy

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Uploaded by on Aug 20, 2009

NEW YORK (YouTube.com/AdAge) -- In an era when marketing strategies seem more complicated than ever before, author Jonathan Cahill is selling simplicity. And he backs it up with 115 case studies. Prior to opening his own London firm, Spring Marketing Innovation and Research, Cahill spent 30 years as an ad man with major agencies in the UK and Italy.

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  • The most important thing is the marketing strategy.

  • Natalie is back! I have missed you so much. You are one smart babe and I love your insight! You inspire my marketing and media passion.

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