C-Change, a USAID-funded program, is implementing a social and behavior change communication (SBCC) project in Albania to increase young men and women's uptake of modern contraceptive methods. The project works to counter misconceptions about family planning methods.
This TV spot was aired as part of the project's second mass media campaign, "a Happy Life." The campaign includes television spots, radio spots, and print ads in major Albanian newspapers showing the benefits of contemporary contraceptives and countering misconceptions about side effects.
For more information, please visit our website at http://www.c-changeprogram.org
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