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Distribution Strategy for Moonshine

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Uploaded by on Jul 30, 2007

This video outlines the distribution plan roger has for Moonshine and explains how he plans to upload the entire film to YouTube.

for more info please visit the films website:
http://www.moonshinethemovie.com

Transcript of the Video below (feel free to sample or re-post):

This past week or so I've been watching what four eyed monsters have been doing and they've just prepared for a youtube launch which would be essentially the first feature film uploaded onto youtube.

And so that has been quite an amazing outcome simply just because compared to the film festival circuit, the amount of exhibition in just 24 hours has been hundreds of times more then what you get in a film festival.

And if we are just saying exhibition, okay money asside, what I want as an artist is people to see what I'm trying to say then exhibition is the most important thing and this world online is obviously the best way to expose your work.

Especially if that kind of massive audience can just swarm in and see the film and then start to comment about it as apposed to a theater when no one can talk afterwards or you have to talk one at a time and it's this method of inneficient communication, you've got just all these comments and video blogs and video posts and people on blogs all over the place posting about it.

And that is a really great way to take your piece of art or your message and have it seen by a large group of people.

So thats what moonshine will be trying to do is take this kind of new world of online stuff similar to the way that Four Eyed monsters has turned that into energy and money, thats obviously possible for anybody.

And so then there companies like bside that do online downloads, high quality ones, and facilitates filmmakers kind of doing this. There is a whole kind of world this becomes a money making endevour and kind of trumps the profit making models as well as the exposition model of normal distribution.

So that is clearly... pretty much any filmmaker just wants to get his stuff seen, that seems like the tempting thing from the beginning, well why don't I just throw the film up on the internet, then I can be done.

The creative side of a person wants to say, okay, I've created this, I want people to see it. I don't want to turn this into some sort of business game. I'm not out to wear a suit. If I wanted to wear a suit I'd have gone into real estate. So thats not me. But then the other part is well I put a year, 2, 3, 4 into this and If I'm not going to make money from this what am I going to make money from?

And so that part rears it's kind of ugly head into the situation.

But really I think the real motive is to get it seen and from that you can find a way to monetize and thats what I hope occurs for moonshine. Some how there is a clear kind of funneling of the interest that might occur from an online release and from just that kind of a thing to funneling into some kind of a profit for those that worked on it. I'm pretty much quitting this kind of life style of searching for distribution and maybe moonshine will be a second or third film that will get some kind of a ball rolling for other filmmakers that can do something similar.

And then obviously this seems like the more realistic way to go for filmmaking and as the internet becomes more efficient and you have faster downloadi speeds you'll be able to get higher resolution stuff on there and then there is no reason to be going to a store to be buying a DVD or renting something or doing any of that. It's just not logical.

And once that comes around that just clears out all other options really so this is the place to kind of get the ball rolling and even now just looking at what happened for Four Eyed Monsters, they're one of the first films to really do this and they're really practical and it's not like some insane thing, it's actually working. Every other filmmaker who's out there should absolutely consider this.

Start to re-imagine the way filmmaking operates. It does not operate as this bulking investor related, grant related earning of money, amassing of all this money, then getting your suits and ties to help you and they're always looking over your shoulder and making you afraid of expressing yourself creatively and then you get your 35 millimeter film hour by hour throwing the cash out of your pockets and you probably just went 3 million dollars in the whole.

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  • Roger, I admire your energy aimed on this project of yours. If ever travel to Argentina, and need to make a film, you can have my help to get actors, locations, equipment or anything.

    Cheers, and keep making us dream.

  • thanx man u and the makers of four eyed monsters are a real inspiration to me....u guys are the bomb i hope my movie can be as sucessful

  • Four Eyed Monsters

  • I'm excited to see this film! I met Roger out on the appalachian trail over the summer and I really enjoyed speaking with him. I wish him the best of luck.

  • Ford Monsters?

  • Yes!

  • Can't wait, can't wait!

  • Yay! _Four Eyed Monsters_'s awesome distribution model is catching on.

  • Roger rocks!

  • awesome!!! exciting.

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