Augmented Reality on French TV access prime time

French TV show "On a tout essayé" had a short but efficient demo of our technology. For the anecdote, they put stickers on the computer screen to hide the trademark. Fair enough. But then they decided almost at the last moment to put some too on our target ! No time to tune anything.

The tracking is robust enough to tolerate this, lucky us. The irony is that by hiding "Total" and "www-t", casual viewers may have believed it was a technology done by Immersion. And since there is a joystick in the demo, geeks may be actually convinced it was done by Immersion, the "vibrating joystick" company ! :-)

Category:

Entertainment

Tags:

• Augmented
• Reality
• Mixed
• Total
• Immersion
• On
• Tout
• Essayé
• Ruquier
• Bonaldi

[geoclaps]

yow dude, where are the subtitles? haven't had time to polish up my french :/