ITIC-NSweeney-JPower-Tourism-Opportunity.wmv

Tourism Opportunity aims to overcome the various challenges facing recovery in the Irish tourism industry. The report, which calls for a new direction for Irish tourism and radically different approaches to marketing Ireland, was commissioned by a coalition of business interests led by ITIC and prepared by Tourism and Transport Consult International, and Jim Power of Jim Power Economics. ITIC recently spoke with the report authors Noel Sweeney & Jim Power. www.tourismopportunity.ie

Category:

Travel & Events

Tags:

• Tourism
• Opportunity
• report
• campaign
• tourism industry
• ITIC
• IHF
• TTC
• Jim Power Economics
• Noel Sweeney
• Eamonn McKeon
• www.tourismopportunity.ie
• recovery
• Ireland
• challenges
• new direction
• marketing