Anatomy of Apple Design

About the project and FAQ

Transparent House used its visualization capabilities to create a tribute to a company they greatly admire on the occasion of the iPad release. The idea was to show a glimpse into the history of this product giant by modeling some of the innovative products they've developed in their 3+ decade history.

The animation was done entirely using 3Ds Max and V-Ray render and took about 10 days to complete. Professionally done 3D visualization is the perfect tool to present concepts or new products in a beautiful, photoreal style, while creating a mood with music and conveying a message, through on-screen text or narration.

This animation was an artistic exercise and not intended for commercial use. The animation is not affiliated with Apple or any third-party companies. We hope this animation will be used mainly as an educational tool for the 3d visualization or/and design industry.

To answer some of the FAQ:
- Yes. Everything you see in the animation is done completely in CG. We didn't go through any kind of "trouble" to create this animation. We do visualization for the living and this particular exercise was so much fun!
- We only used photographs available on the web for the modeling.
- We didn't include iMacs, iPods, Nanos and other products in the animation since we wanted to show products which in our opinion better relate to iPad. There were also some time limitations - we simply couldn't fit every product in.
Soundtrack is by Oleg Galkin done especially for our animation. His site: http://www.vimeo.com/oleggalkin
- HD version of the animation will be available to the public in April.

www.facebook.com/transparenthouse

Category:

Film & Animation

Tags:

• apple
• ipad
• 3d
• animation
• cg
• iphone
• powerbook
• macbook
• apple1
• transparenthouse
• ibook
• newton
• macintosh

[sementkus]

great 3d animation. wow

[makeiteasyable]

cool

[rpcvbjui1184]

NEW:'`IPAD2':'ＦＲＥＥ:;;SITES`':`­''

ＷＷＷ.ＹＥＳＩＰＡＤ２Ｓ.ＴＫ

COPY SITE & PASTE

[Nutz320]

@MrShadowz1337 In real life, I'm actually the most immature of all the ones I know. You'd be surprised. It's like when I go online, I have an alterego. I guess I just don't want to ruin my reputation online, it's the whole world here. I'm pretty sure I'm in good standing in that respect. Good luck with your spamming I guess, lol.

[MrShadowz1337]

@Nutz320 ur 16? Hmm at least u don't sound immature like most of the 16 year olds I know. Ya i'm just a bit bored so kinda spamming tons of comments lol. It was a good discussion though, i appreciate that.

[Nutz320]

@MrShadowz1337 Damn, your comments are coming thick and fast, but I gotta go to school soon(Don't worry, I'm 16, not an 11 year old). I'll be sure to check that out, thanks for the conversation.

[MrShadowz1337]

@Nutz320 does it matter? Maybe you should search for Unreal Engine 3 tech demo on Youtube. The iOS devices will never catch up to the hardware power and generations of computers. If I also remember correct, the makers of Epic Citadel & Infinity Blade is gonna release a new game based on the same technology but updated and enhanced. I think it's called Rage if i'm not mistaken....

[Nutz320]

@MrShadowz1337 "isn't exclusive to the iPad" Still a good iPad game that came out and that's what you asked for.

"(if u can afford one)" Now we're being mean. I thought we were having a good conversation.

"haven't heard of the rest" Then check them out before saying "none of these games can compete with any console game." I'd say Gangstar has bad graphics if we're comparing to consoles, but Need for Speed is quite good and Modern Combat graphics are awesome and I don't even have Retina.

[MrShadowz1337]

@Nutz320 Need for Speed Hot Pursuit isn't exclusive to the iPad, it's for consoles & PC as well and in fact Need for Speed Shift 2 just came out recently. Now try that on a proper console or driving simulator machine (if u can afford one). I haven't heard of the rest but again and the only good one I agree with is Infinity Blade. But again like I said, none of these games can compete with any console game. You either have people playing Call of Duty or WOW or whatever now days.

[Nutz320]

@MrShadowz1337 "Sure IB is a good game, in fact it's currently the only best looking game for the iOS (that and Epic Citadel, which is just a tech demo)" Search for Unreal Engine on Cult of Mac and look for this headline: "Dream:scape Is The Next Unreal Engine Game To Keep Your Eye On"