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How to reach 18 million people with a viral video?

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Uploaded by on Oct 28, 2008

Interview with Dr. Abraham Glezerman, Founder and CEO, Cardo Systems about their successful viral video marketing campaign "How to make Popcorn with four cell-phones?"

See CNN Interview here: http://de.youtube.com/watch?v=uOZZ6dJiIgo

Interviewed at ADC BIC Conference in Berlin 2008.

Check out Monty's Blog at http://blog.monty.de

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People & Blogs

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Standard YouTube License

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  • i've never heard of cardo till i saw this video just now, but i still have to deal with aunts telling me about cellphones being dangerous because "you can even pop corn with them, imagine what they can do to your brain".

  • Surely there is a better way to advertise products. I don't enjoy being tricked.

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