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CX Launch Event: the big "reveal"

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Uploaded by on Nov 22, 2010

On Nov. 9th over 100 guests joined us in our N. American Print & Packaging Technology Center in Atlanta to witness the "un-veiling" of our new Speedmaster CX 102 press. Apparently, the latest high tech (and very dramatic) way to un-veil something is to make use a material called scrim that can either be translucent or opaque, depending on the lighting. What do you think?

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  • Gotta love theatrical scrim. :)

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