Belo Essentials "Hottest" TVC

DM9 JaymeSyfu for Belo Essentials featuring Bea Alonzo.

Our first project with Belo. We enjoyed making this ad :) Personally, i would have wanted a separate ad for the galaxy art direction and another for the underwater shot. but as the product features whitening and moisturizing, there.

We shot against chroma. We used the Weiss cam for the underwater, dry for wet.

Belo Essentials is a popular brand of whitening beauty products in the Philippines.
Agency: DM9JaymeSyfu
Chief Creative Officer: Merlee Jayme
Executive Creative Director: Eugene Demata
Art Director: Dee Taar
Copywriter: Biba Cabuquit
Producer: Jeng FLoresca
Director: Quark Henares

Category:

Entertainment

Tags:

• dm9
• dm9 jaymesyfu
• belo
• bea alonzo
• merlee jayme
• eugene demata
• dee taar
• diane taar
• biba cabuquit
• belo tvc

[shungaflangach]

oh i just realized it's Taya by up dharma...that's why it felt familiar :)

[houid]

yes it is up dharma down. we bought the song for this tvc :)

[valider7]

WTF?? a lotion to be whire??

[noemi29able]

ginagamit ko yung lotion.

[sheryl3970]

pretty gurl

[ILOVEPARIS1288]

ang ganda ni bea dito talagang parang goddess of beauty

[arvaacamse]

WOW!!! Catherine Zeta Jones of the Philippines!!! We love you Bea, please don't ever play diva tulad ng iba.

[itsyourturn3210]

mas astig kung si armi millare ang anjan. :D

[baybut50]

Hottest TVC talaga,BEA so BEAUTIFUL TALAGA!

[shungaflangach]

is that up dharma down in the background? existing song? or just a music bed created for this tvc? i'm luvvin the chanting kasi eh. haha