Kinderschutzbund Case in english

2009 the german society for child protection (Kinderschutzbund) started a big campaign to create awareness for the subject of child abuse. "Open your eyes to child abuse" was the claim of the campaign. With tv-, cinema- and radio-commercials, internet virals and guerilla ambient-measures. The result: not only did people support the work with donations, the campaign made it into tv-news and newspapers and people discussed it on the internet.

Here's an actual an unfortunately real example for violence against children. Performed by a texas judge for children's rights: http://www.cbsnews.com/8301-500202_162-57317527/dad-seen-on-tape-beating-daug...

Category:

Nonprofits & Activism

Tags:

• Kinderschutzbund
• Düsseldorf
• child
• abuse
• Kindesmisshandlung
• schutz
• protection
• Cannes
• radio
• tv
• viral
• guerilla
• campaign
• advertising
• commercial
• social
• responsibility
• tatort
• internet
• texas
• judge
• beats
• daughter