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The Way I Roll - Seth Rosko

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Published on Sep 7, 2012

Skate park and bike builder Seth Rosko, a true NYC hero, reveals his bike-centered whereabouts in the city he loves.

Seth Rosko is a bicycle frame builder in New York City. Born on Long Island in 1974, Seth found skateboarding and punk rock at a young age, and this inspired him to go in search of an adventure that led him to the city's Lower East Side in the late '80s. He spent his formative years entrenched in the DIY/punk scene of Manhattan's Alphabet City, altering jobs in construction, bike messaging, and as a shop mechanic and skate park builder. After hours projects saw him travelling the world with the band Crash Worship, jumping freight trains across the country, racing vintage motorbikes, and building many co-operative skate parks, including the Autumn Bowl in Greenpoint, the C-Squat ramp, and more recently the Nike wave sculpture on the Bowery -- all in NYC. Seth has made bicycles for everyone from king of dirt contenders to courier champions, hip hop royalty, and of course the neighborhood superheroes. Rosko Cycles continues to promote the growth of cycling in the area by supporting grassroot and shop teams, as well as individual riders. Seth does not own a car, or eat animals, and he still lives in Alphabet City, in the home that he built himself, with his wife and son.

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