Digital Magazine Ads: Brand Engagement in Martha Stewart Living

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Uploaded by on Jan 28, 2011

See why brand advertisers are excited about new advertising formats enabled by digital magazines. Learn how the digital edition of Martha Stewart Living increased brand awareness for advertisers by combining engaging interactivity, immersive editorial and actionable analytics.

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  • Success means: I want to know the work I do means something to somebody and helps make the world, if not a Better place, not a worse one. Click slapCompany to view my channel.

  • Adobe rips you off.

    In Australia, the full-blown Creative Suite 5.5 Master Collection will set you back AU$3949 (plus GST) for those who choose to download it off the internet — that's about US$4230. Yet in the States you can download the same files for just US$2599. In other words, there's a 62 per cent mark-up, then add GST on top of that.

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