Preparing for Tomorrow Today: TV/PRINT/RADIO/OUT-OF-HOME

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Uploaded by on Jul 19, 2011

Hear from TV/Print/Radio/Out-of-Home measurement experts . Among the issues they address are media measurement, changes in consumer behavior and media consumption and the impact of new technologies.

Panelists:
Deborah Esayian -- Co-President, Emmis Interactive, Inc.
Betsy Frank -- Chief Research & Insights Officer, Time Inc. Media Group
Gregg Liebman -- SVP, Ad Sales Research - CNN, Turner Broadcasting System
Debbie Reichig -- SVP, Business Development & Marketing, Clear Channel Outdoor
Moderator:
David Kaplan -- VP, Bravo Ad Sales Research, NBCUniversal, Inc.

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