Honda-Impossible Dream

Title: Impossible Dream
Client: Honda
Product: Bar F1
Director: Ivan Zacharias
Spots's Prod Co: Stink

AD AGENCY : Wieden & Kennedy/LONDON
Art Director: Chris Groom
CD/Art Director: Tony Davidson
CD/Copywriter: Kim Papworth
Copywriter: Sean Thompson
Producer: Julia Methold

AUDIO POST
Audio post: Johnnie Burn
Audio post: Jack Sedgwick

DP
DP: Jan Velicky

EDITING
Editor: Filip Malasek @ The Mill/LONDON

MUSIC
Song: "The Impossible Dream" Andy Williams
Music: Andy Morris @ Wave Recording Studios

PRODUCTION
Flame Artist: Andrew Barnsley @ The Mill/LONDON

VISUAL EFFECTS
VFX: The Mill/London @ The Mill/LONDON

Year: 2005
Tagline: The Power of Dreams
Awards Won: Andy 2006 Silver: Automotive
Clio 2006 Gold: Product/Service Campaign
Clio 2006 Silver: Product/Service
AICP 2006: Advertising Excellence - International
Cannes 2006 Gold: Cars
One Show 2006 Gold: Consumer Television Commercials of Various Length

Category:

Entertainment

Tags:

• smuggler
• Ivan
• Zacharias
• honda
• impossble
• dream
• commercial
• spot
• ad

[bodhid]

As you face the daily grind of life, the monotony, the cynicism, the sheer "life's a b*tch" feeling we all get, cling on to your dreams people, cause that is all that is stopping you from letting the b*stards get you down. Keep dreaming the dream.

[ThelWoWlCrittic]

The best advert I've ever seen in my life, SO inspirational, I mean I've heard of the song before but this REALLY puts it into perspective... He falls but he blasts his way out of problems and missiles towards his dream...

Really very inspirational...

[Pheonixfromtheshale]

@bodhid: I couldn't have put it better myself

[Kristnt]

This advert F**KING ROCKS!

[lndac02]

every now and then a really good well thought out advert comes along. this is a example

[euanhamilton27]

this is correct :)

[mamonycabron]

what does he say the man at the ending? I don't speak English very good and I don't understand.

I heard "I couldn'i put it better myself"

Is this right or wrong? correct me!!

Thanks

[mamonycabron]

if you like the song, you can also lisent the version by andy abraham. There are many, but for me this last is the best.

[bagzie]

Great commercial, and what a great choice of song - Andy Williams has one of the greatest voices ever.

[Anto1]

Jesus, even more ironic considering the phoenix from the flames that Brawn GP is.

[MATTY360ELITE]

TO REACHHHH THE UNREACHEUNBLE .....STAAAAAAAAAR, i couldn't have put it better myself XD