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How to create and exploit a new unique strategic position

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Uploaded by on May 15, 2008

Specifically tailored for executives who are responsible for the strategic direction of their companies, this video provides information on a FREE book and training in a straightforward and easy-to-follow guide to creating today's and tomorrow's superior business strategies.

The book and coaching programme shows strategists how to:

• Craft breakthrough strategies
• Differentiate a company from its competitors
• Target customers and create an offer of superior value
• Achieve sustainability with a unique system of inter-related activities, capabilities and strategic assets
• Apply creative processes to find the breakthroughs that separate winning strategists from also-rans

Whether you lead - or are in - a small or a large team, 'How to CREATE and EXPLOIT a Unique Strategic Position' offers concrete guidance for thinking through tough choices that all strategists face.

Contact Andrew for information on How to create and exploit a UNIQUE BUSINESS POSITION

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