Alert icon
We're changing our privacy policy. This stuff matters.  Learn more  Dismiss

ATCEN Trainer - Aneesa Alphonsus

Loading...

Sign in or sign up now!
Alert icon
Upgrade to the latest Flash Player for improved playback performance. Upgrade now or more info.
258 views
Loading...
Alert icon
Sign in or sign up now!
Alert icon

Uploaded by on Jan 15, 2009

For more information, log on to http://www.atcencommunications.com

Here's one of Aneesa's Public Relations Tips blog post at http://www.atcencommunications.com/blog

Build Accountability Into A PR Plan
*************************************

What will be different this year?

Ah yes - the New Year. Whether your year end was December 31 or March 31, a new fiscal year starts with fresh ideas, plans, new energy, new ambitions, goals, excitement, and passion - what a great time. So, why will most businesses fall into the same trap they did last year?

Ask yourself this question: What am I planning to do differently this year? If the answer is I have new goals - that's great, but how do you make sure they are achieved?

One word: Accountability.

So what does that have to do with Public Relations? Everything.

You see, the key element of any PR Strategy is consistency of exposure using many different methods. It is not about doing 40 things - it is about doing five things 40 times!

So how to you take your ideas and make them come alive?

Simple. Build your own PR calendar. A PR calendar assists you in launching your initiatives in a way that can drive you to your goals in a structured and thought-out manner.

By using a PR calendar effectively you will be able to coordinate all your efforts as well as tracking any budget items for training courses, PR tools, distribution of press releases and the like.

Keep it simple. Decide on your key activities. Then look at the activities required to make it happen - writing articles, contacting journalists, preparing speaking
engagements etc. Then look at the months of the year and plug in the activities you want to achieve and in which months and then make sure you follow the plan.

Simple stuff? If it was not simple - it would not get done.

Give it a try, you will be amazed at what can be accomplished when you just write it down as a goal, schedule it and then make it happen.

*******************
Like this PR article? For more, go to http://www.atcencommunications.com/blog

Related:
public relations
pr firms
pr firm
pr companies
pr agencies
public relation
pr consulting
pr agency
pr jobs
pr company
public relations firms
public relations firm
public relations companies
public relations agencies
pr consultant
public relations campaign
public relations agency
marketing public relations
public relations jobs
train the trainer
pr training
public relations company
pr consultants
public relations consultants
public relations consultant
corporate public relations
public relations specialist
pr campaign
pr marketing
pr campaigns
public relations training
online pr
pr
public relation firms
pr consultancy
corporate pr
pr communications
public relations consultancy
media public relations
pr public relations
business pr
international public relations
marketing and public relations
public relations campaigns
trainers
workshops
pr manager
corporate trainer
public relations degree
course public relations
courses public relations
internal pr
public relations communication
public relations consulting
public relations communications
public relations malaysia
pr media
pr industry
pr communication
pr internships
business public relations
public relations plan
public relations workshop
public workshop
what is public relations
public relations coordinator
advertising and public relations
malaysian
pr skills
malaysia
pr executive
pr job
pr advertising
public relations manager
free pr
pr courses
leadership workshop
public relations career
employee public relations
short pr
professional trainer
professional public relations
malaysia training
internal public relations
pr relations
publicity relations
public relations industry
pr publicity
definition of public relations
trainer conferences
seminars malaysia
public relations chicago
pr management
define public relations
pr plan
trainer seminars
public relations programme
pr news
workshop trainers
pr internship
executive workshop
public relations staff
management trainer
public relations function
public workshops
public relations internships
public relations seminars
executive trainer
public relations advertising
malaysia business
leadership trainer
trainer development
public relations institute
staff pr
malaysia pr
workshop programme
malaysia leadership
public relations executive
great trainer
funny trainer
aneesa alphonsus
aneesa
public relations tips
public relation tips
public relation tip
public relation advice
public relations advice

  • likes, 0 dislikes

Link to this comment:

Share to:
see all

All Comments (0)

Sign In or Sign Up now to post a comment!
Loading...

Alert icon
0 / 00Unsaved Playlist Return to active list
    1. Your queue is empty. Add videos to your queue using this button:
      or sign in to load a different list.
    Loading...Loading...Saving...
    • Clear all videos from this list
    • Learn more